Tuesday, December 24, 2019

Literary Critics Of Edgar Allan Poe - 1693 Words

Edgar Allan Poe is credited to be one of the best writers, editors, and literary critics of all time. His poetry and short stories are what majority of people recognize him for. His long and intriguing stories about mystery and the macabre are just some examples of his classic writings. At first, Edgar Allan Poe was referred to as the inventor of the modern detective story and a specialist in the science fiction genre. It was not until later in his life that people began to acknowledge him as one of America s first admirable literary critics. Edgar Allan Poe was born in Boston Massachusetts, on January 19th, 1809. His parents, David Poe Jr. and Elizabeth Arnold Hopkins Poe, were professional touring actors. Unfortunately for Edgar†¦show more content†¦Often times he was inclined to use words just because of the way they sounded. Words such as;  ¨avarice, agony, aghast, crypt, demoniacal, frenzied, ghastly, and grotesque ¨ are just some of the descriptive words he used to give more of an effect to the reader so that they could  ¨feel ¨ the story better. Edgar Allan Poe’s rise came during the Romantic period, and because of this his works focused on composing literary revolving around love or a tragic love. If you analyze his works, you can recognize a pattern of loss and love, something that he had experienced a great deal of in his early life. Edgar Allan Poe mainly used four types of genres. These genres include; Horror, Tragedy, Gothic Fiction, and Short Story. Poe addresses emotions in a dark way and almost always used Gothic fiction. He uses Horror to bring out a physiological reaction. Horrors often use terror to raise a persons heartbeat, which leaves a lingering feeling of shock in the audience. A Tragedy is a type of drama that is based on human suffering that creates a sort of pleasure in the audience. Gothic Fiction is a genre or mode of literature and incorporates fiction, horror, death, and romance. Many people believe that Poe wrote about romance, but he wrote focused of a tragic romance - found in Gothic Fiction. A Short Story is a piece that a person can read and finish in one sitting. In the late 1830s, at the young age of 21Show MoreRelatedAnalysis Of Edgar Allan Poe s The Raven And The Fall Of The House Of Usher 896 Words   |  4 PagesEdgar Allan Poe is an extremely well known American writer and is famous for his horrific and mysterious works such as, â€Å"The Raven† and â€Å"The Fall of the House of Usher.† Poe was born in 1809 in Boston, Massachusetts in an era that seems to have many dark and ominous writers and pieces of literature originating from that time period. Poe is said to have launched the interest in many of the detective type stories that we read from modern day writers. â€Å"In the early 1800s, romanticism was the dominantRead MoreEdgar Allen Poe: Birth and Military865 Words   |  4 PagesThe story of the 19th century Romantic era poet Edgar Allen Poe is an interesting one indeed. Throughout his life he played the role of a writer of short stories, an editor and critic of all works, and poet of emotion; revolutionizing each role through his extremely pragmatic style. As a writer, Poe wrote everything from love stories to comedies to horror stories, even inventing the detective mystery genre, and as a poet, he set out to use poetry to transmit and arouse the reader’s sense of beautyRead More Edgar Allan Poe and His Works Essay1013 Words   |  5 PagesThesis: Edgar Allan Poe was one of the most influential, yet misunderstood writers in American Literature. I. His Early Life A. His Adoption B. His Education II. His Later Life A. Books Published B. Military Life III. The Conclusion of His Life A. His Marriage B. His Death IV. His Works V. What Others Thought Of Him Edgar Allan Poe was an American writer, known as a poet and critic but most famous as the first master of the short story form, especially tales of the mysteriousRead MoreEdgar Allan Poe721 Words   |  3 PagesEdgar Allan Poe Edgar Allen Poe, born is 1809, was an American short story writer, poet, and critic. He is commonly know as the father of detective stories. His most well know work of art is his poem The Raven (Werlock). Although Poe had a short lived career, his literature continues to influence many writers in the United States and Europe. He worked with many genres such as: gothic tale, science fiction, occult fantasies, and satire. While many critics consider his works of literature as grotesqueRead MoreEdgar Allan Poe s The Dark Poems That He Is Famous For?1423 Words   |  6 PagesEdgar Allan Poe Why did Poe write the dark poems that he is famous for? Almost every student has read either one or many of Edgar Allan Poe’s work. Poe is one of the best and most famous writers in American Literature. Professor Gene Doty of Missouri University of Science and Technology explains, â€Å"The meaning which the text has for the reader emerges from the interaction of the reader’s world with the world of the text† (Doty). Anything written is a context that includes the â€Å"writer’s feelings,Read MoreEdgar Allen Poe and His Work Essay1480 Words   |  6 PagesEdgar Allen Poe and His Work Outline I. Introductory Paragraph I.1. Thesis statement I.2. High points II. First Paragraph II.1. Brief history of life III. Second Paragraph III.1. Edgars Writing Style III.2. Examples IV. Specific poems and short stories IV.1. Examples V. Conclusion Paragraph V.1. Restating thesis statement V.2. Restating high points of the paper Edgar Allen Poe was one of the great writers of this world. He created several poems and short stories of aRead MoreBiography of Edgar Allan Poe1105 Words   |  5 PagesThe life of Edgar Allan Poe is not a tale of ease. Poe’s life was full of personal and fiscal disaster. These disasters help to mold some of the most ominous and intellectually challenging poetry ever written. For the short duration of Poe’s life, he was seen as a literary critic rather than an author. To the modern generation his unbeknown status seems bafflingly inconceivable, considering his now acclaimed publications. Edgar Allan Poe’s writing was very much dictated by his life. The mournfulRead MoreEdgar Allan Poe Research Paper931 Words   |  4 PagesEnglish 10 Honors 13 February 2012 Edgar Allan Poe Edgar Allan Poe was a sick man that went through a troubling life full of tragedies. For Poe to deal with this he drank and poured his feelings into his works. Honestly as horrible it is that he had to go through all of that we should be grateful because without his suffering these masterpieces wouldn’t have been fabricated. While intensifying his philosophy for short stories Edgar Allan Poe wrote â€Å"The Fall of the House of Usher† reflecting theRead More Biography of Edgar Allen Poe and His Poetry Essay1060 Words   |  5 PagesBiography of Edgar Allen Poe and His Poetry A Dream Within a Dream Take this kiss upon the brow! And, in parting from you now, Thus much let me avow: You are not wrong who deem That my days have been a dream; Yet if hope has flown away In a night, or in a day, In a vision, or in none, Is it therefore the less gone? All that we see or seem Is but a dream within a dream. I stand amid the roar Of a surf-tormented shore, And I hold within my hand Grains of the golden sand-- How fewRead MoreEssay on A Brief Biography of Edgar Allan Poe617 Words   |  3 Pages Edgar Allan Poe Edgar Allan Poe was a famous author, poet, editor, and literary critic. Poe wrote Mystery, Horror, and detective fiction. Edgar Allen Poe had a difficult life; he had troubles with family, employment, and depression which ended his life. Edgar was born on January 19th 1809 in Boston Massachusetts. His mother died when he was 2 and his father abandoned him and his siblings as a child. After he was given up for adoption at a young age, soon was adopted by the Allan

Literary Critics Of Edgar Allan Poe - 1693 Words

Edgar Allan Poe is credited to be one of the best writers, editors, and literary critics of all time. His poetry and short stories are what majority of people recognize him for. His long and intriguing stories about mystery and the macabre are just some examples of his classic writings. At first, Edgar Allan Poe was referred to as the inventor of the modern detective story and a specialist in the science fiction genre. It was not until later in his life that people began to acknowledge him as one of America s first admirable literary critics. Edgar Allan Poe was born in Boston Massachusetts, on January 19th, 1809. His parents, David Poe Jr. and Elizabeth Arnold Hopkins Poe, were professional touring actors. Unfortunately for Edgar†¦show more content†¦Often times he was inclined to use words just because of the way they sounded. Words such as;  ¨avarice, agony, aghast, crypt, demoniacal, frenzied, ghastly, and grotesque ¨ are just some of the descriptive words he used to give more of an effect to the reader so that they could  ¨feel ¨ the story better. Edgar Allan Poe’s rise came during the Romantic period, and because of this his works focused on composing literary revolving around love or a tragic love. If you analyze his works, you can recognize a pattern of loss and love, something that he had experienced a great deal of in his early life. Edgar Allan Poe mainly used four types of genres. These genres include; Horror, Tragedy, Gothic Fiction, and Short Story. Poe addresses emotions in a dark way and almost always used Gothic fiction. He uses Horror to bring out a physiological reaction. Horrors often use terror to raise a persons heartbeat, which leaves a lingering feeling of shock in the audience. A Tragedy is a type of drama that is based on human suffering that creates a sort of pleasure in the audience. Gothic Fiction is a genre or mode of literature and incorporates fiction, horror, death, and romance. Many people believe that Poe wrote about romance, but he wrote focused of a tragic romance - found in Gothic Fiction. A Short Story is a piece that a person can read and finish in one sitting. In the late 1830s, at the young age of 21Show MoreRelatedAnalysis Of Edgar Allan Poe s The Raven And The Fall Of The House Of Usher 896 Words   |  4 PagesEdgar Allan Poe is an extremely well known American writer and is famous for his horrific and mysterious works such as, â€Å"The Raven† and â€Å"The Fall of the House of Usher.† Poe was born in 1809 in Boston, Massachusetts in an era that seems to have many dark and ominous writers and pieces of literature originating from that time period. Poe is said to have launched the interest in many of the detective type stories that we read from modern day writers. â€Å"In the early 1800s, romanticism was the dominantRead MoreEdgar Allen Poe: Birth and Military865 Words   |  4 PagesThe story of the 19th century Romantic era poet Edgar Allen Poe is an interesting one indeed. Throughout his life he played the role of a writer of short stories, an editor and critic of all works, and poet of emotion; revolutionizing each role through his extremely pragmatic style. As a writer, Poe wrote everything from love stories to comedies to horror stories, even inventing the detective mystery genre, and as a poet, he set out to use poetry to transmit and arouse the reader’s sense of beautyRead More Edgar Allan Poe and His Works Essay1013 Words   |  5 PagesThesis: Edgar Allan Poe was one of the most influential, yet misunderstood writers in American Literature. I. His Early Life A. His Adoption B. His Education II. His Later Life A. Books Published B. Military Life III. The Conclusion of His Life A. His Marriage B. His Death IV. His Works V. What Others Thought Of Him Edgar Allan Poe was an American writer, known as a poet and critic but most famous as the first master of the short story form, especially tales of the mysteriousRead MoreEdgar Allan Poe721 Words   |  3 PagesEdgar Allan Poe Edgar Allen Poe, born is 1809, was an American short story writer, poet, and critic. He is commonly know as the father of detective stories. His most well know work of art is his poem The Raven (Werlock). Although Poe had a short lived career, his literature continues to influence many writers in the United States and Europe. He worked with many genres such as: gothic tale, science fiction, occult fantasies, and satire. While many critics consider his works of literature as grotesqueRead MoreEdgar Allan Poe s The Dark Poems That He Is Famous For?1423 Words   |  6 PagesEdgar Allan Poe Why did Poe write the dark poems that he is famous for? Almost every student has read either one or many of Edgar Allan Poe’s work. Poe is one of the best and most famous writers in American Literature. Professor Gene Doty of Missouri University of Science and Technology explains, â€Å"The meaning which the text has for the reader emerges from the interaction of the reader’s world with the world of the text† (Doty). Anything written is a context that includes the â€Å"writer’s feelings,Read MoreEdgar Allen Poe and His Work Essay1480 Words   |  6 PagesEdgar Allen Poe and His Work Outline I. Introductory Paragraph I.1. Thesis statement I.2. High points II. First Paragraph II.1. Brief history of life III. Second Paragraph III.1. Edgars Writing Style III.2. Examples IV. Specific poems and short stories IV.1. Examples V. Conclusion Paragraph V.1. Restating thesis statement V.2. Restating high points of the paper Edgar Allen Poe was one of the great writers of this world. He created several poems and short stories of aRead MoreBiography of Edgar Allan Poe1105 Words   |  5 PagesThe life of Edgar Allan Poe is not a tale of ease. Poe’s life was full of personal and fiscal disaster. These disasters help to mold some of the most ominous and intellectually challenging poetry ever written. For the short duration of Poe’s life, he was seen as a literary critic rather than an author. To the modern generation his unbeknown status seems bafflingly inconceivable, considering his now acclaimed publications. Edgar Allan Poe’s writing was very much dictated by his life. The mournfulRead MoreEdgar Allan Poe Research Paper931 Words   |  4 PagesEnglish 10 Honors 13 February 2012 Edgar Allan Poe Edgar Allan Poe was a sick man that went through a troubling life full of tragedies. For Poe to deal with this he drank and poured his feelings into his works. Honestly as horrible it is that he had to go through all of that we should be grateful because without his suffering these masterpieces wouldn’t have been fabricated. While intensifying his philosophy for short stories Edgar Allan Poe wrote â€Å"The Fall of the House of Usher† reflecting theRead More Biography of Edgar Allen Poe and His Poetry Essay1060 Words   |  5 PagesBiography of Edgar Allen Poe and His Poetry A Dream Within a Dream Take this kiss upon the brow! And, in parting from you now, Thus much let me avow: You are not wrong who deem That my days have been a dream; Yet if hope has flown away In a night, or in a day, In a vision, or in none, Is it therefore the less gone? All that we see or seem Is but a dream within a dream. I stand amid the roar Of a surf-tormented shore, And I hold within my hand Grains of the golden sand-- How fewRead MoreEssay on A Brief Biography of Edgar Allan Poe617 Words   |  3 Pages Edgar Allan Poe Edgar Allan Poe was a famous author, poet, editor, and literary critic. Poe wrote Mystery, Horror, and detective fiction. Edgar Allen Poe had a difficult life; he had troubles with family, employment, and depression which ended his life. Edgar was born on January 19th 1809 in Boston Massachusetts. His mother died when he was 2 and his father abandoned him and his siblings as a child. After he was given up for adoption at a young age, soon was adopted by the Allan

Literary Critics Of Edgar Allan Poe - 1693 Words

Edgar Allan Poe is credited to be one of the best writers, editors, and literary critics of all time. His poetry and short stories are what majority of people recognize him for. His long and intriguing stories about mystery and the macabre are just some examples of his classic writings. At first, Edgar Allan Poe was referred to as the inventor of the modern detective story and a specialist in the science fiction genre. It was not until later in his life that people began to acknowledge him as one of America s first admirable literary critics. Edgar Allan Poe was born in Boston Massachusetts, on January 19th, 1809. His parents, David Poe Jr. and Elizabeth Arnold Hopkins Poe, were professional touring actors. Unfortunately for Edgar†¦show more content†¦Often times he was inclined to use words just because of the way they sounded. Words such as;  ¨avarice, agony, aghast, crypt, demoniacal, frenzied, ghastly, and grotesque ¨ are just some of the descriptive words he used to give more of an effect to the reader so that they could  ¨feel ¨ the story better. Edgar Allan Poe’s rise came during the Romantic period, and because of this his works focused on composing literary revolving around love or a tragic love. If you analyze his works, you can recognize a pattern of loss and love, something that he had experienced a great deal of in his early life. Edgar Allan Poe mainly used four types of genres. These genres include; Horror, Tragedy, Gothic Fiction, and Short Story. Poe addresses emotions in a dark way and almost always used Gothic fiction. He uses Horror to bring out a physiological reaction. Horrors often use terror to raise a persons heartbeat, which leaves a lingering feeling of shock in the audience. A Tragedy is a type of drama that is based on human suffering that creates a sort of pleasure in the audience. Gothic Fiction is a genre or mode of literature and incorporates fiction, horror, death, and romance. Many people believe that Poe wrote about romance, but he wrote focused of a tragic romance - found in Gothic Fiction. A Short Story is a piece that a person can read and finish in one sitting. In the late 1830s, at the young age of 21Show MoreRelatedAnalysis Of Edgar Allan Poe s The Raven And The Fall Of The House Of Usher 896 Words   |  4 PagesEdgar Allan Poe is an extremely well known American writer and is famous for his horrific and mysterious works such as, â€Å"The Raven† and â€Å"The Fall of the House of Usher.† Poe was born in 1809 in Boston, Massachusetts in an era that seems to have many dark and ominous writers and pieces of literature originating from that time period. Poe is said to have launched the interest in many of the detective type stories that we read from modern day writers. â€Å"In the early 1800s, romanticism was the dominantRead MoreEdgar Allen Poe: Birth and Military865 Words   |  4 PagesThe story of the 19th century Romantic era poet Edgar Allen Poe is an interesting one indeed. Throughout his life he played the role of a writer of short stories, an editor and critic of all works, and poet of emotion; revolutionizing each role through his extremely pragmatic style. As a writer, Poe wrote everything from love stories to comedies to horror stories, even inventing the detective mystery genre, and as a poet, he set out to use poetry to transmit and arouse the reader’s sense of beautyRead More Edgar Allan Poe and His Works Essay1013 Words   |  5 PagesThesis: Edgar Allan Poe was one of the most influential, yet misunderstood writers in American Literature. I. His Early Life A. His Adoption B. His Education II. His Later Life A. Books Published B. Military Life III. The Conclusion of His Life A. His Marriage B. His Death IV. His Works V. What Others Thought Of Him Edgar Allan Poe was an American writer, known as a poet and critic but most famous as the first master of the short story form, especially tales of the mysteriousRead MoreEdgar Allan Poe721 Words   |  3 PagesEdgar Allan Poe Edgar Allen Poe, born is 1809, was an American short story writer, poet, and critic. He is commonly know as the father of detective stories. His most well know work of art is his poem The Raven (Werlock). Although Poe had a short lived career, his literature continues to influence many writers in the United States and Europe. He worked with many genres such as: gothic tale, science fiction, occult fantasies, and satire. While many critics consider his works of literature as grotesqueRead MoreEdgar Allan Poe s The Dark Poems That He Is Famous For?1423 Words   |  6 PagesEdgar Allan Poe Why did Poe write the dark poems that he is famous for? Almost every student has read either one or many of Edgar Allan Poe’s work. Poe is one of the best and most famous writers in American Literature. Professor Gene Doty of Missouri University of Science and Technology explains, â€Å"The meaning which the text has for the reader emerges from the interaction of the reader’s world with the world of the text† (Doty). Anything written is a context that includes the â€Å"writer’s feelings,Read MoreEdgar Allen Poe and His Work Essay1480 Words   |  6 PagesEdgar Allen Poe and His Work Outline I. Introductory Paragraph I.1. Thesis statement I.2. High points II. First Paragraph II.1. Brief history of life III. Second Paragraph III.1. Edgars Writing Style III.2. Examples IV. Specific poems and short stories IV.1. Examples V. Conclusion Paragraph V.1. Restating thesis statement V.2. Restating high points of the paper Edgar Allen Poe was one of the great writers of this world. He created several poems and short stories of aRead MoreBiography of Edgar Allan Poe1105 Words   |  5 PagesThe life of Edgar Allan Poe is not a tale of ease. Poe’s life was full of personal and fiscal disaster. These disasters help to mold some of the most ominous and intellectually challenging poetry ever written. For the short duration of Poe’s life, he was seen as a literary critic rather than an author. To the modern generation his unbeknown status seems bafflingly inconceivable, considering his now acclaimed publications. Edgar Allan Poe’s writing was very much dictated by his life. The mournfulRead MoreEdgar Allan Poe Research Paper931 Words   |  4 PagesEnglish 10 Honors 13 February 2012 Edgar Allan Poe Edgar Allan Poe was a sick man that went through a troubling life full of tragedies. For Poe to deal with this he drank and poured his feelings into his works. Honestly as horrible it is that he had to go through all of that we should be grateful because without his suffering these masterpieces wouldn’t have been fabricated. While intensifying his philosophy for short stories Edgar Allan Poe wrote â€Å"The Fall of the House of Usher† reflecting theRead More Biography of Edgar Allen Poe and His Poetry Essay1060 Words   |  5 PagesBiography of Edgar Allen Poe and His Poetry A Dream Within a Dream Take this kiss upon the brow! And, in parting from you now, Thus much let me avow: You are not wrong who deem That my days have been a dream; Yet if hope has flown away In a night, or in a day, In a vision, or in none, Is it therefore the less gone? All that we see or seem Is but a dream within a dream. I stand amid the roar Of a surf-tormented shore, And I hold within my hand Grains of the golden sand-- How fewRead MoreEssay on A Brief Biography of Edgar Allan Poe617 Words   |  3 Pages Edgar Allan Poe Edgar Allan Poe was a famous author, poet, editor, and literary critic. Poe wrote Mystery, Horror, and detective fiction. Edgar Allen Poe had a difficult life; he had troubles with family, employment, and depression which ended his life. Edgar was born on January 19th 1809 in Boston Massachusetts. His mother died when he was 2 and his father abandoned him and his siblings as a child. After he was given up for adoption at a young age, soon was adopted by the Allan

Monday, December 16, 2019

Introducing Essay Samples for a Scientific Research Program

Introducing Essay Samples for a Scientific Research Program The Ultimate Essay Samples for a Scientific Research Program Trick Inside this section you're supposed to incorporate some background information about the problem, for example overview of research carried out in the past. It is possible to create a flow chart along the way so you'll have a guide on your undertaking. In addition, it should offer your readers with the information that's needed in case they wish to use the original literature for a reference. Thus, the reader has to be informed on how you are going to see to your data. If you wish to increase your paper and be sure you get a high score, here's what you want to understand. Paper bags aren't necessarily environmentally superior. An excellent bag can spare a few thousand bags from the landfill. The Dirty Facts on Essay Samples for a Scientific Research Program The very first step to the scientific way is asking a question. This approach is the main r eason for the experiment or discovery. It offers researcher with unique tactics to take a look at the non-verbal expressions of feeling to decide who interacting with whom is. At precisely the same time, never list equipment employed in the plan of the experiment. Bear in mind that the introduction ought to be brief and not too wide. Some of it you'll find out when you get started researching and obtaining an overall sense of programs in the very first spot. Most likely, the students will truly enter a play, and it gives everyone an opportunity to show off their distinctive talent. Usually ethnographers spend more time in places so they could conduct research with diverse individuals. It is preferable to look at the guidelines for elongated essay since you get advice on what you will need to prevent. The program can generate a whole essay in under a second, dependent on a few keywords. If you're looking for assistance with your essay then we provide a comprehensive writing service given by fully qualified academics in your area of study. You do not have to be stress with the essay as you can complete it on the most suitable moment. You must find the correct resources for your essay in addition to patience when finding the correct inspiration to write. It isn't easy to compose the protracted essay, but if you've got a guide, you won't have a tough time. Be certain that your essay has an excellent introduction, research questions, focus and other vital information. When you are requested to compose an essay, attempt to discover some samples (models) of similar writing and learn how to observe the craft of the writer. If you're to really gain from model essays, you will need to understand how to read the techniques of the writer'. If you know what things to do, make sure you begin writing your essay at the same time you have sufficient moment. The 5-Minute Rule for Essay Samples for a Scientific Research Program For centuries, it's been the standard for an excellent procedure for research conducting. You may use the samples as a foundation for working out how to write in the proper style. The aim of the program was supposed to initiate a self-sustaining population that doesn't need constant monitoring. In the second a comparison is created when it comes to the research practice. The New Fuss About Essay Samples for a Scientif ic Research Program You want to make certain that your thesis is not hard to identify. Attractiveness and dependability of dissertation is dependent on the system of writing dissertation. In conclusion, it would appear that assignment essays continue to get a prominent part in tertiary education as an assessment tool. This essay examines the explanations for why assignment essays are beneficial for student learning and considers a number of the troubles with this technique of assessment. The exact first step in the dissertation is to decide on an overall topic to research. Writing a research methodology is extremely complicated process which demands a whole lot of concentration and research work. Writing a dissertation methodology doesn't have to be an impossible job. It may be a challenging endeavor. The New Angle On Essay Samples for a Scientific Research Program Just Released Local small business groups always require interesting speakers to entice members to meetings. As you don't need the ideal candidate for your project, you need to locate the proper candidate. Join and take part in local small business groups and try a couple of leads groups too.

Sunday, December 8, 2019

Marketing Strategy for Kellogg Samples †MyAssignmenthelp.com

Question: Discuss about the Marketing Strategy for Kellogg. Answer: Introduction In the recent scenario, it is analyzed that it is important for a company to have a strategic marketing strategy. This helps the company to achieve overall goals and objectives related to marketing. This report highlights themarketing objectives of Kellogg and also the strategies that are used by the company. Marketing objectives for Kellogg To reduce the overall cost of marketing of various products by adopting digital means. To increase the overall sale of the products by 30 % by the end of the financial year 2018. To enhance the brand name of the company by around 40 %. To target the section of the market so that the customers can be induced to purchase the products of the company. To achieve strategic advantage in marketing over the competitors. Marketing Strategy for Kellogg Kellogg is an American multinational food manufacturing company and headquarter is in Battle Creek and in the United States. The company offers cereal and foods like cookies and frozen waffles (Bauch, 2016). Target customer The company should focus on children by taking into consideration Frosties. Adults should be targeted for Crunchy and nut cornflakes. The company should also target the older segment by telling them about the healthy food that should be taken just before starting a day so that they can feel good and healthy. Kellogg should also target the people who purchase the product on regular basis. This is the major reason that the company also organizes many events and offer benefits on the products. The customers can easily purchase the products from the stores and can enhance their image in the market. The target should also be on the people who are health conscious. The company has maintained a good image in the market so to maintain it in a proper manner it is important to demonstrate the ingredients and also nutritional values on the packaging so that customers can be induced to purchase the product (Dean et al., 2015). Kellogg can target the customers by giving sponsorships in FIFA and Olympics. It will help to connect with the customers and all the target segments can be taken into consideration at the time of giving sponsorships. Young men should also be targeted so that they can consume the product at the time of doing any physical activities like Gyming and running. Positioning It is seen that the company has positioned within different nations all over the globe. The company should emphasize on effective positioning. In the places where the company has a good share in the market or is conducting the activities from a long time should position by offering healthy and high range products like in the United States. In some places like India where the company is totally new and also wants to attract customers. So in this situation, the products should be offered at low prices and also quality should be maintained. The company should position its products as healthy and nutritional breakfast in each market segment. Also the positioning of the products should be affordable to the public if the comparison is made with the competitors (Lelieveld et al., 2016). Distribution It is seen that it is very important that distribution channel should be effective enough so that product can be offered to the customers easily. The products of the company should be available on every outlet so that it can be easy for the customers to purchase it from any convenience stores. Kellogg can also offer the products on commerce sites by redesigning the old website in an attractive manner. The products should also be available in the supermarkets like Tesco and Wal-Mart so that sales can be enhanced in the market (Solomon et al., 2014). The company can also take into consideration their own sales force. The sale person will offer door to door services to its customers. The company should supply its products directly to retailers or through the wholesaler. It can enhance the profitability if the product is available on every outlet. If the product is easily available on the outlets then it can be easy for the customers to purchase without giving any second thought. This st rategy will help the company to increase the overall sale of the products in 2018. Kellogg should also focus on enhancing the overall production or manufacturing facilities in more countries so that the products can be available in large quantity in every corner of the world. Also just because of the good product portfolio the company it is important to distribute the products in more than 160 countries (Osterwalder et al., 2014). It is evaluated that company should spend at least 8% to maintain proper distribution channel globally. Digital Marketing In the recent scenario, digital marketing plays a great role to promote the products in an effective manner. Kellogg should also focus on digital marketing so that overall profits can be enhanced. The company should launch new games and also attractive posters that induce the customers to purchase the item. If the game is launched by the company then it should be created in such a way that the information of the product is given to the customers (Tobey and Manore, 2014). It is an effective marketing strategy that will help the company to increase the demand for the products in the market. It is also important that company should create social media pages so that the products that are launched in the market can be posted on the page for giving information to the customers (Bohe et al., 2017). As the company is targeting on many segments so it is important to make posters or advertisement of every segment by inserting pictures that will attract the interest of the customers. This marketing strategy will help the company to give knowledge to its customers. If customers have proper knowledge than it is seen that they can easily purchase the item for consumption purpose. In the recent scenario, it is important for the company to introduce its products on social networking sites as it helps to attract the interest of the large audience in less time (Calder et al., 2016). Marketing Mix Product Kellogg is related to the food processing industry and there are many products that are offered to the customers. It analyzed that company offers products like cereal bars, cookies, frozen waffles and vegetarian foods. Cereals are considered as one of the famous product of the company and the company can attain a large market share in future (Lang and Heasman, 2015). The benefit of cereals is that it emphasizes on fitness which has made a good breakfast option for the people of all age groups. So the company can achieve large market share if many flavors are introduced with the same flavor. Place Kellogg should focus on managing the distribution channel so that large share of the market can be grabbed. The company should also focus on hiring efficient sale members and distributors so that sales can be enhanced effectively. Kellogg has also focused on the warehouses so that proper supply of goods takes place when required. The company should have a proper connection with the retailers so that the products can be directly sent to the customers in a short time. It is analyzed that availability is one of the important factors that determine the overall sales. The company should supply proper quantity of items on the outlet so that there is no shortage of products. Price It is analyzed that Kellogg should determine the actual selling price of the product by conducting market research. It should also consider production costs, advertisements cost and overall profits (Massa and Testa, 2017). When market research is done then only the prices of the products should be determined. These prices can be different as in many cases the company offers discounts and schemes so that sales can be generated in high volume (Anselmsson et al., 2014). The company can achieve large market share if the prices are less as compared to the competitors like Nestle and General Mills. Promotion This is one of the important factors as it helps to enhance the sales in the market and also enhances the satisfaction level of the customers. To make the customer aware of the products it is important for the company to consider Media as a source of promotion. The company should give attractive advertisements on magazines and on television. To attract kids towards the product the company should also introduce attractive gifts in the boxes of cereals so that demand can be enhanced (Ryan, 2016).The company should distribute fun comics with corn flakes for children. It is analyzed that company has also taken help from merchandises to promote their products in the market. So, an effective promotional move should be taken into consideration by the company by distributing free samples so that the awareness can be created of the products (Chaffey and Ellis-Chadwick, 2016). Competitive analysis The company faces huge competition from many local, national and international companies. The major factors that affect the competition are related to cost of materials, quality, and price. So, to achieve competitive advantage it is important that company should focus on fixing accurate cost by analyzing the prices of the competitors. Market penetration It is important for the companies to analyze the overall sales and compare trends that are prevailing in the market. The company should use the information related to marketing so that sales can be evaluated easily. At the time of Christmas, Kellogg should consider the market penetration strategy as it is the time for a sales push. This can help the company to enhance the sale in the existing market and also it can be effectively done by taking into consideration advertising. It is analyzed that decisions of the customer are based on the brands. So each and every time there are many choices available with the consumers so it is important to consider market penetration strategy as it will help to create a good image in the market and enhances the overall profits of the company (Urban et al., 2017). Conclusion By evaluating the report it is seen that company should consider marketing strategies so that overall goals and objectives can be achieved. It is important for the company to consider effective promotional techniques so that awareness of the products can be generated. It is important for the company to aware the customers as it will help to enhance overall sales and profits for the company. If the customers are satisfied with the product then it can be easy to attain large market share and the image of the company is also enhanced effectively. References Anselmsson, J., Vestman Bondesson, N. and Johansson, U., 2014. Brand image and customers' willingness to pay a price premium for food brands.Journal of Product Brand Management,23(2), pp.90-102. Bauch, N., 2016.A Geography of Digestion: Biotechnology and the Kellogg Cereal Enterprise(Vol. 62). Univ of California Press. Bohe, A., Cervini, G. and Zobi, G., Accenture Global Services Ltd, 2017.Digital consumer data model and customer analytic record. U.S. Patent 9,536,002. Calder, B.J., Malthouse, E.C. and Maslowska, E., 2016. Brand marketing, big data and social innovation as future research directions for engagement.Journal of Marketing Management,32(5-6), pp.579-585. Chaffey, D. and Ellis-Chadwick, F., 2016.Digital marketing. Prentice Hall. Dean, M., Spence, M., Hodgkins, C. and Raats, M.M., 2015. Front-of-pack (FOP) labelling of foods and beverages. InAdvances in Food and Beverage Labelling(pp. 113-131). Lang, T. and Heasman, M., 2015.Food wars: the global battle for mouths, minds and markets. Routledge. Lelieveld, H.L., Holah, J. and Gabric, D. eds., 2016.Handbook of hygiene control in the food industry. Woodhead Publishing. Massa, S. and Testa, S., 2017. Opening up innovation processes through contests in the food sector.Business Process Management Journal,23(6), pp.1290-1310. Osterwalder, A., Pigneur, Y., Bernarda, G. and Smith, A., 2014.Value proposition design: How to create products and services customers want. John Wiley Sons. Ryan, D., 2016.Understanding digital marketing: marketing strategies for engaging the digital generation. Kogan Page Publishers. Solomon, M.R., Dahl, D.W., White, K., Zaichkowsky, J.L. and Polegato, R., 2014.Consumer behavior: Buying, having, and being(Vol. 10). Pearson. Tobey, L.N. and Manore, M.M., 2014. Social media and nutrition education: the food hero experience.Journal of nutrition education and behavior,46(2), pp.128-133. Urban, G.L., Gosline, R. and Lee, J., 2017. The Power of Consumer Stories in Digital Marketing.MIT Sloan Management Review,58(4).

Sunday, December 1, 2019

The Impact of Applied and Behaviourist Psychology on the Field

James Rowland Angell’s opinion, in as far as the disappearance of the term ‘consciousness’ from psychology is concerned, was based on his studies in psychology as a critical part of mental activity towards different stimulus in the environment (Hergenhahn, 2009).Advertising We will write a custom essay sample on The Impact of Applied and Behaviourist Psychology on the Field specifically for you for only $16.05 $11/page Learn More His principles in psychology were inclined towards a biological understanding, which rarely tolerated elements that were not physically evidenced such as consciousness. He identified that by evaluating mental operations as a part of evolutionary stimulus series, psychologists manipulated the different psychological positions of their patients or study subjects in a better way. This was mainly by altering the environmental stimulus that they were meant to adapt to. He identified that consciousness or lack of i t did not inhibit the normal functioning of the ordinary mental processes (Haines Taggar, 2006). It, therefore, could not be used in psychological studies. He also introduced the evolutionary subject in psychology, where he identified that mental process was prone to a number of changes as a person strived to adapt to the changing environment. He also identified that the assumption that psychology was related to consciousness implied the lack of mental processes in the absence of consciousness (Jex Britt, 2008). He believed that in functional psychology, the mind could not be separated from the body, hence the relationship between the subject and the environment even in the absence of consciousness.Advertising Looking for essay on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More The trend that Angell predicted was shared by a number of psychologists at Columbia who later came up with elaborate studies on functional psychology. Th ey were James McKeen Cattell, Robert Woodworth and Edward Thorndike. There was a number of modern psychologists that perfected the psychological principles set out by Angell, with the most phenomenal being Egon Brunswik. The fact that the zeitgeist assumed dominant trends of a particular time means that it was bound to apply functional psychology even though there was still a number of behavioural psychologists remaining (Barrick, Stewart, Neubert Mount, 1998). The development of Industrial Organizational Psychology was a part of the zeitgeist movement through its adoption of psychological studies in the management of groups of people who shared a common cause. The application of psychological studies in the management of organizations has led to the development and adoption of a number of management models. These increased the production as well as the cooperation of individuals in the social and work settings (Haines Taggar, 2006). It identifies functional psychology as the basi s of environmental stimulus on psychological tendencies exhibited by subjects, which means that it borrows a lot from the basic models developed by Angell (Hergenhahn, 2009). While the emphasis on consciousness was quite important in explaining the motivation behind human action, it did not provide psychologist with adequate options that they would apply in their evaluation of human psychology (Jex Britt, 2008).Advertising We will write a custom essay sample on The Impact of Applied and Behaviourist Psychology on the Field specifically for you for only $16.05 $11/page Learn More The emphasis on behaviour by psychologist has paved the way for the deeper evaluation of human psychology by identifying the root cause of particular human traits and actions. The emphasis on functional psychology has allowed psychologists to evaluate the effects of the environment and normal human evolution in defining human psychology. This has allowed them to establish diffe rent psychological models that are specific to different demographic and regional limitations (Barrick, Stewart, Neubert Mount, 1998). The shift from consciousness to behaviour has introduced a notion of normality in psychology, unlike the previous assumption of abnormality where psychological differences were identified as a deviation from the norm. Behavioural psychology identifies that some psychological issues should be expected when a person is subjected to certain environmental conditions. References Barrick, R, Stewart, L, Neubert, J, Mount, K. (1998). Relating member ability and personality to Work-team processes and team effectiveness. Journal of Applied Psychology. Vol 83. Pp 377–391. Haines, Y, Taggar, S. (2006). Antecedents of team reward attitude. Group Dynamics: Theory, Research, and Practice. Vol 10. Pp 194–205. Hergenhahn, B., R. (2009). An Introduction to the history of psychology. Belmont: Wadsworth Cengage Learning.Advertising Looking for essay on psychology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Jex, S., M, Britt, T., W. (2008). Organizational Psychology. Hoboken, New Jersey: John Wiley Sons, Inc. This essay on The Impact of Applied and Behaviourist Psychology on the Field was written and submitted by user Riley W. to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.